a good rice story
Shukran's journey into the consumer goods business started with rice. Thanks to the overwhelming acceptance of the brand, we are expanding our product offering rapidly. We are truly grateful for the tremendous encouragement from our customers.
supreme & classic
The highest quality of food grain is derived from adopting meticulous sourcing processes from single crop sources. The Shukran Supreme products are focused on offering the very best through this process. All Supreme products from Shukran is an assurance for the discerning customers who prioritize quality over all else and will only settle for the very best. The Shukran Classic blends are price fighters without compromising the promise of quality. To offer competitive prices we source material from a wider geography to ensure quality at the most attractive prices.
fragrant rice
The short grained fragrant rice are consumed for it's heartwarming natural fragrance and taste, perfection for those special occasions in every family round the year. Weddings, dawats, restaurants and chefs use this rice for their special events. It's equally good for savory and sweet recipes. The best fragrant rice comes from the rich soils of the northern part of the country
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Fine rice is largely consumed by the urban population, preferred for its fine looks on dinner tables and excellent flavours. Thin rice is predominantly cultivated during the Boro season and has the widest range of variants. Kataribhog and Najirshail tops the thin rice category and Atash is the competitive one. Thin rices are available in both boiled [parboiled] and dry process [Atop] options.
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Coarse rice feeds the bulk of the population in our country. Much of it is cultivated and consumed by the farmer population at source and not commercialized . It is easily recognized for its larger size and volume of the grains. Commercialized coarse rice is purchased by the Government every season from the millers and also marketed around the country to the price conscious. Many urban families also prefer coarse rice for its volume and taste. Most coarse rice is cultivated during the Aman season.
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